WHY I CREATED TRUE + PURE TEXTURE

65% of the world has curly texture hair, yet the overwhelming majority of haircare retail products and services, particularly hair extensions, do not include texture offerings in these beauty options.

So I created an unapologetic offering that celebrates:

INCLUSION…TEXTURE…and a special affinity for MY TYPE 4 NATURALISTA SISTAS!!!

Of all my endeavors, True + Pure is arguably my most meaningful contribution to the hair and beauty world. Who runs the world…CURLS!

True + Pure offers texture styles ranging from Type 2 to 4C. Allow me to introduce you to our True + Pure Texture Collection Superstars that LOVE to celebrate YOU in all your authentic, beautiful & bad a$$ texture ways!

https://www.trueandpuretexture.com/our-textures

RELAXED NATURAL

Natural Hair Blowout Kinky | 4C Blowout

I’m every woman with the soft yet powerful glow up of femininity all in me. I deliver straightness with low key micro texture blends easy to manage, and indulge in the finest of libations – straight with no chaser #IDoItMagically

https://www.trueandpuretexture.com/relaxed-natural

JASMINE COIL

Afro Kinky Zig Zag Coily | Type 4B-4C

I am mother naturale and the creation of roots from the motherland, the epitome of ultra-volume authenticity and real love from a real woman. The O-R-I-G-I-N-A-T-O-R!

https://www.trueandpuretexture.com/jasmine-coil

LAYLA CURL

Tight Coiled S Pattern | Type 4A

I am Queen naturalista – kinky curly royalty aka “Supernatural Woman”, and I flex a “S” pattern that provides glamorous volume. I am the #1 stunna, showrunner and unapologetic showstopper #UrWelcome

https://www.trueandpuretexture.com/copy-of-relaxed-natural-4

SASHA CURL

Organic Corkscrew Pattern | Type 3B-3C

Just call me Sasha Fierce aka Team Y.O.L.O, low maintenance and easy to control for wet n go styling, and I believe skinny dipping should be experienced at least once in a lifetime #Hello!

https://www.trueandpuretexture.com/sasha-curl

ISLAND CURL

Deep Wave Curly | Type 3A

I am dazzling and versatile, the perfect hybrid of large copious curls and gorgeous springy waves, and my “bounce” back game is worthy of 2 snaps & twist with a blow away kiss!

https://www.trueandpuretexture.com/island-curl

ISLAND WAVE

Natural Loose Wavy | Type 2

I am a sweetheart, super soft with natural wave pattern blends, and I’m all about living my best life!